Lucy Folk, Melbourne, Victoria, Australia
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Shopping in Melbourne always comes with added extras, with laneway discoveries and cafe culture as much a part of the experience as the loot from local designers and the best of international brands.

Ever-evolving shopping choices make it possible to create a different shopping spree every time you venture out, whether you're after high fashion or fine art, jewellery or accessories, homewares or stationery. The city's myriad laneways and arcades harbour untold gems, inner city precincts spoil you for choice, while department stores and shopping centres continue to raise the bar.

The city's passion for fashion is a serious matter, a fact not overlooked by international retail giants looking to establish Australian outposts, and local designers keen on getting a strong start.


Harbour Town, Docklands, Melbourne, Victoria, Australia

Bargain buys

Few shopping experiences are as satisfying as snaring a bargain, and you'll take home more than you bargained for at Melbourne's designer outlets.

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Lord Coconut, Melbourne, Victoria, Australia

Men's fashion

Men in Melbourne are coiffed, coutured and well turned out thanks to a growing selection of gentlemen's outfitters and all-round sartorial saviours.

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Gertrude Street, Fitzroy, Melbourne, Victoria, Australia. Photo credit: Roberto Seba

Shopping hubs

Small, vibrant shopping strips and retail hubs with their colourful and diverse range of traders continue to flourish in Melbourne's neighbourhoods.

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Queen Victoria Market, Melbourne, Australia


There's no better way to get into the thick of a city's life than to traipse through its markets, and Melbourne's certainly thrive.

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Metropolis Bookstore, Curtin House, Melbourne, Australia. Photo: Ben King.

Books and magazines

Melbourne boasts more bookshops per head than anywhere else in Australia. Browse independent retailers stocked to the rafters with lovely literature.

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Greville Records, Prahran, Melbourne, Australia

Record stores

Visit an independent record store in Melbourne – find second hand bargains, obscure new releases and live in-store performances.

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Melbournalia, Melbourne, Victoria, Australia

Melbourne made

From local street wear and catwalk fashion to handmade jewellery, homewares and kids' stuff, discover why 'made in Melbourne' means made with love.

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H&M, GPO, Melbourne, Victoria, Australia

Global fashion

With the biggest brands choosing Melbourne as their first Australian outpost, you can snap up the most coveted items in international fashion.

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Kuwaii Shop, Melbourne, Victoria, Australia


Wear Melbourne with pride and seek out the Melbourne-based designers who are taking the world by storm. You'll be spoilt for choice.

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The Strand Melbourne, Melbourne, Victoria, Australia

Shopping centres

Explore Melbourne's major department stores and shopping centres for the best choice of fashion, homewares, toys and electrical – all in one spot.

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Lucy Folk Jewellery Store, Melbourne, Victoria, Australia

Accessories and specialty stores

Become acquainted with Melbourne's collection of artisans embracing traditional techniques to handcraft modern jewellery, shoes, bags and much more.

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Craft Victoria, Melbourne, Australia

Art and design

Discover the innovation and skill of local artists and designers at hole-in-the-wall galleries and designer boutiques scattered throughout the city's laneways.

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Places to shop